Description

When I first got started marketing online, I had no prior marketing,
sales or business skills. All I knew is that I wanted to make money
online. So just like any other “John” or “Mary” who wanted to make
money online, I browsed the ‘net and bought dozens, even hundreds,
of information products.
I learned a lot about creating information products, so I began my
quest to create my very first product.
“Crap!”
That’s what I said when I realized how the heck I was suppose to sell
it without a salesletter. I was stuck. My product was complete but I
had no salesletter. Yes, goofy me.
One thing I had learned from a top marketer back then is to write your
sales copy first before writing your info-product or creating your
product. Essentially because you’d have an “outline” ready and you’ll
also gain momentum.
One of the first skills I learned when I first got started was writing
copy. You may be thinking, “Why copy? Why didn’t you learn traffic
generation or affiliate marketing first?” Well for the simple reasons
that I just got started online, had a limited budget and was still
learning. If you were to hire a professional copywriter to write a
salesletter for your project, you’d expect to pay $3,000 – $20,000,
depending on the copywriter. You’d be lucky to get it any cheaper than
that.

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